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Guides

Affiliate tracking and attribution

Use confirmed attribution rules and collect evidence for reconciliation.

Tracking connects a conscious referral click to an eligible event. Analytics, partner reporting, and payout records answer different questions.

The confirmed rule

Attribution is last-click with a 30-day cookie window, locked at the referred user's first email login or registration associated with the referral link.

Eligible completed sales exclude refunds, cancellations, and fraud. Lifetime RevShare concerns eligible commission duration, not a longer click window.

Labels and parameters

Use your complete issued URL. Confirm parameters before adding them. Keep placement labels in your own register until a supported mapping is established. Never embed personal information or secrets in public campaign links.

Reconcile a discrepancy

  1. Select one placement, link version, date range, and timezone.
  2. Inspect its live link and redirects.
  3. Compare clicks and eligible events in reporting actually available to your account.
  4. Separate preliminary, refunded, rejected, and approved amounts where supplied.
  5. Send a minimal reproduction without personal data to Partner Support.

Integrations

Discuss the integration and test method with Partner Support. Follow the readiness checklist and confirm support before implementing.

Next steps

Need a hand?

Our partner team can help with your approved offer, tracking, and payments.

Partner Support
Partner Support